According to Ankorstore's analysis, Endro Cosmétiques, based in Lannion, is among the 3 Breton brands that achieved the highest sales with French retailers in 2022.
Endro Cosmétiques, an organic and natural cosmetics brand based in Lannion, is one of the 3 brands, out of 428 Made in Breizh, that achieved the highest sales with French retailers in 2022, according to Ankorstore.
This online purchasing platform, which connects independent retailers and brands across 28 countries in Europe, established this ranking.
"By studying the purchasing behaviors of 300,000 retailers in Europe, including 120,000 in France and 7,302 in Brittany, between January 1, 2022 and December 31, 2022".
This study focuses in particular on the analysis of purchases made on products marketed by more than 30,000 European brands, including 9,000 French and more than 400 Breton brands.
THE TREND IS LOCAL
The three major purchasing trends of 2022 for independent retailers were Made in France, ultra-local consumption, and responsible consumption.
"In Brittany, these trends are not only confirmed, but amplified!" - Ankorstore
While Breton retailers follow the national trend with a strong attraction to "Made in France," they are also, according to Ankorstore, those who support the brands originating from their region the most by dedicating 20% of their total spending to local products.
“A real boon for local businesses who can count on the support of their independent retailers.”
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